Stuck between Aura and IdentityIQ for identity protection? We’ve got you covered – here’s a breakdown of their features and services to help you pick the winner.
With the rise of “Necro” malware and recent data breaches making headlines, protecting your personal information has never been more critical. Identity theft and online fraud are skyrocketing, putting everyone at risk. That’s where services like Aura and IdentityIQ step in, offering powerful tools to shield your data.
But which one truly stands out? In this in-depth comparison, we’ll explore the ins and outs of Aura and IdentityIQ, measuring them on user experience, customer support, pricing, and extra security perks. We’ll put them to the test, head-to-head, to reveal which service truly deserves the title of 2024’s best identity theft protection.
Why trust us? Our expert team has rigorously tested both services to deliver an honest, unbiased review. We know choosing the right identity protection can be overwhelming, so sit back and let us guide you through Aura and IdentityIQ to help you make an informed decision.
| Website | Aura.com | IdentityIQ.com |
| Pricing | $9 – $25/month | $6.99 – $28.04/month |
| Three-bureau credit monitoring | Yes, with all plans | With top-tier plans only |
| Identity theft insurance | Up to $5M | Up to $1M |
| Stolen funds reimbursement | Up to $1M | Up to $1M |
| Extra security features (antivirus, VPN, and password manager) | Yes, with all plans | Yes but as an add-on (via Bitdefender) |
| 24/7 assistance | Yes | Yes |
| Money-back guarantee | 60 days | Not specified |
| Best deal | 68% Off Coupon > | N/A |
Highlights from our Aura and IdentityIQ comparison
When it comes to identity protection, Aura truly shines with its comprehensive service. It goes above and beyond IdentityIQ by providing many features, including quicker fraud alerts, handy digital security tools, and an outstanding family plan that keeps everyone covered.
On the other hand, IdentityIQ has its strengths, especially in credit monitoring and dark web surveillance. However, it doesn't quite match the overall value and extensive features that Aura brings to the table, particularly for families looking for extra protection.
Plus, with Aura's user-friendly interface, top-notch customer support, and clear pricing model, it’s the go-to choice for anyone seeking reliable and easy-to-access identity protection services.
If you're looking to save, be sure to check out Aura's best discounts and deals!
Aura vs IdentityIQ: Head-to-head analysis
Aura and IdentityIQ both excel in identity protection for different reasons. Aura is a top choice, offering extensive protections beyond identity theft, including credit and fraud protection, plus device and network security.
Meanwhile, IdentityIQ shines in credit monitoring and dark web surveillance, making it a solid choice for those needs. However, Aura provides a more feature-rich package overall.
Now, let’s take a quick look at both contenders.
Aura: A quick overview
Aura didn’t just happen – it was born from necessity. After founder Hari Ravichandran had his credit information compromised in 2014, he set out to create a service that could protect others from the same fate. Fast forward, and Aura has earned the trust of over a million users by offering more than just credit monitoring – it’s a full cybersecurity suite designed to safeguard your digital world.
With three-bureau credit monitoring, you can keep an eye on your reports from Experian, Equifax, and TransUnion, making sure your credit stays in check. And the bonus? Aura’s built-in VPN and antivirus give your online safety a serious boost.
What really sets Aura apart is its straightforward, no-nonsense pricing – no hidden fees, just full transparency. On top of that, you get a robust feature set that includes dark web monitoring, fraud call protection, and identity theft insurance coverage of up to $1 million per person. If you're covering your whole family, Aura steps it up with a generous $5 million in coverage – plenty of peace of mind for everyone under one roof.
Sure, Aura may come with a slightly higher price tag but the level of protection and ease of use make it worth every penny. For those looking to lock down their digital lives and stay ahead of threats, Aura remains a top contender.
What we like about Aura
3-bureau credit monitoring included in all plans
24/7 customer support and fraud resolution services
Antivirus software included in all plans
No hidden fees
Dark web monitoring to detect compromised information
Fraud call protection to reduce spam and telemarketing calls
Up to $1 million per member in insurance coverage for identity theft-related losses
Plans for individuals, couples, and families
Parental control app
Password manager and VPN included for enhanced online security
What we don't like about Aura
Higher cost compared to some other identity theft protection services
No social media monitoring
Now, let’s turn our focus to IdentityIQ and see how it stacks up against Aura.
IdentityIQ: A quick overview
Meet IdentityIQ, part of the IDIQ family and a key player in the identity theft protection game since 2009. Based in sunny California, this service offers comprehensive monitoring from all three major credit bureaus for its higher-tier subscriptions. With flexible pricing options ranging from just $6.99 to $29.99 per month – so, there’s a plan to fit nearly every budget.
Much like Aura, IdentityIQ provides robust protection with up to $1 million in insurance for stolen funds and associated costs due to identity theft. In a world where scams are becoming more sophisticated – think government benefits fraud and tax-related identity theft – IdentityIQ’s proactive services are crucial for early detection and peace of mind.
What sets IdentityIQ apart is its commitment to education on credit and personal identity management, making it not just a service, but a resource. With a stellar track record of data security and no major breaches, you can trust that your information is safe in their hands.
With a range of monitoring services – like dark web scanning, social media oversight, and alerts for criminal activity – IdentityIQ provides a well-rounded approach to identity theft protection, ensuring you’re covered on multiple fronts.
What we like about IdentityIQ
$1 million stolen funds reimbursement with all plans
AI-driven approvals and recommendations
Affordable integration with antivirus and a VPN
Easy setup
Monthly credit scores and reports
User-friendly system with a well-organized interface
Family protection is included in the plans
Three-bureau credit monitoring
What we don't like about IdentityIQ
Data sharing with third parties
Higher costs with additional charges for add-ons
No free trial or version is available
Limited customer support might be frustrating for some users
It's time to dive into a side-by-side comparison and see how Aura and IdentityIQ stack up against each other in their essential features.
Aura vs IdentityIQ: Which offers superior core features?
In the battle of core features, Aura and IdentityIQ both shine in their own ways. Aura is known for its robust protection suite with three-bureau credit monitoring and a variety of digital security tools, while IdentityIQ excels in credit monitoring and dark web surveillance.
Now, let’s explore their core features in more detail.
Credit monitoring services
When it comes to protecting against identity theft, credit monitoring is an absolute must – it’s one of the cornerstones of any reliable identity theft protection service.
When it comes to protecting against identity theft, credit monitoring is an absolute must – it’s one of the cornerstones of any reliable identity theft protection service.
That’s why we love Aura’s approach – they offer comprehensive three-bureau credit monitoring across all their plans. This means you get real-time updates on your credit activity from Experian, Equifax, and TransUnion. Whenever there’s a change in your credit profile, you’ll be the first to know – talk about peace of mind.
Aura allows you to lock and unlock your credit file effortlessly, enhancing your financial security. On the flip side, IdentityIQ doesn’t include this feature, requiring you to contact each bureau individually for credit locks or freezes.
Unlike Aura, IdentityIQ takes a tiered approach to credit monitoring. Their basic plan covers just one credit bureau, which might be appealing for those on a tight budget. But if you want the full picture, you’ll need to opt for one of their higher-tier plans that offer three-bureau monitoring. This flexibility is great, but it does mean you’ll need to think carefully about the level of protection you truly need.
Winner: Aura
Dark web monitoring
Dark web monitoring is a must-have when it comes to catching identity theft before it spirals out of control, and both Aura and IdentityIQ are pretty solid in this department. But there are a few things that really set them apart when you dig deeper.
IdentityIQ offers reliable dark web monitoring that alerts you if your sensitive information – like your Social Security number or bank account details – shows up in criminal records or shady online markets. It's a good safety net for staying ahead of potential identity theft, giving you peace of mind when your data might be floating around in places it shouldn't be.
Aura, however, goes the extra mile. Instead of just dipping into the dark web every now and then, Aura’s advanced system scans thousands of websites and marketplaces every day, looking for any trace of your personal info. And if it finds something? Boom – you get an instant alert so you can take action immediately. This faster notification system can be a real lifesaver, helping you lock things down before they get out of hand.
However, Aura doesn’t stop at the dark web – it also keeps tabs on social media to help protect against cyberbullying and predators, which is a huge bonus if you’ve got kids or are just looking for extra protection online.
Winner: Aura
Financial account protection
Aura really shines when it comes to keeping your financial accounts safe. The faster alerts mean you’ll know about potential threats almost instantly, giving you the chance to act quickly and stop any damage in its tracks. Compared to IdentityIQ, Aura’s speed in sending real-time notifications puts it ahead, and that makes all the difference when it comes to protecting your money.
Plus, Aura doesn’t just stop at identity theft protection – it adds device security into the mix, giving your finances an extra layer of defense. And with 24/7 support specifically for financial account issues, you’ve got help at your fingertips whenever you need it.
Winner: Aura
Identity theft insurance and resolution
Both Aura and IdentityIQ offer solid protection against identity theft with $1 million in identity theft insurance. This means that should the worst happen, you won’t have to face it alone – financial support is there to help you get your identity back on track, covering everything from legal expenses to lost income.
Aura, however, takes it up a notch with its white-glove fraud restoration services, offering a personal touch that can make a difference when you’re navigating the aftermath of identity theft. While IdentityIQ’s “Secure Max” plan does provide some nice perks, like an extra $25,000 in insurance for family members under 24 and up to $1,500 per week for lost wages, Aura’s dedicated resolution agents stand out. They’re there to craft a custom recovery plan just for you, walking you through every step of the process with the care and attention you deserve.
In short, both services provide solid financial protection, but if you want a friendly helping hand during tough times, Aura is the standout choice.
Winner: Aura
Family plans and child protection
Aura's family plan covers up to five adults and an unlimited number of children, ensuring everyone is included in the safety net. With features like parental controls and child identity monitoring, Aura offers comprehensive protection for families.
In contrast, IdentityIQ’s “Secure Max” plan covers the primary account holder and up to four children living at the same address, focusing on SSN monitoring. While both services provide solid parental controls, Aura’s extensive coverage makes it the more appealing choice for larger families.
Aura enhances family safety with user-friendly parental controls, allowing parents to filter content, manage screen time, and receive alerts about potential cyberbullying. Plus, their “Family” plan includes SSN monitoring and credit freeze capabilities for an added layer of security.
Winner: Aura
Who packs a stronger core feature set, Aura or IdentityIQ?
In the realm of core features, Aura is the standout champion. With its three-bureau credit monitoring covering all major credit agencies, dark web alerts, and extensive financial protections like credit locks and lost wallet help, Aura delivers superior security. IdentityIQ may offer some customization, but Aura's richer feature set makes it the top pick for those seeking comprehensive identity protection.
Aura vs IdentityIQ: Which service packs more extra security power?
In the battle for identity protection supremacy, the right extra tools can elevate your security game. Both Aura and IdentityIQ provide essential features like VPNs and antivirus software, but Aura takes the crown by offering a complete package without any hidden costs.
Meanwhile, IdentityIQ, while useful, tacks on fees for certain features through the Bitdefender suite, which might not sit well with users seeking a hassle-free experience.
Virtual private network (VPN) solution
In today’s digital age, online privacy is essential! Aura's VPN is a standout feature, offering military-grade encryption to keep your browsing secure. The best part? It’s included with every Aura plan at no extra cost! While it connects only to a US server and doesn’t have all the bells and whistles of dedicated VPNs, it provides solid protection for your online activities.
On the flip side, IdentityIQ offers a Bitdefender-powered VPN that can secure up to 10 devices. However, it comes with a daily data cap of 200 MB, which may feel limiting for heavy users. You can opt for the Bitdefender Security Suite for extra protection, but that data cap might still be a drawback.
Antivirus software
Aura’s AI-powered antivirus is compatible with Windows, macOS, and Android, giving us peace of mind across all our devices. We like how it runs quietly in the background, automatically scanning for and removing threats like viruses, ransomware, and spyware. What’s impressive is the AI component – it learns and adapts to new risks, which feels like having a smart guardian keeping our digital lives safe.
On the other hand, IdentityIQ offers antivirus protection through Bitdefender, which is a solid choice, too. Bitdefender is well-respected in the security world, and for just an extra $3 per plan, you can add their robust security suite. This option is great if you’re looking for a comprehensive security package, but we did notice that having to pay extra could be a drawback for some users.
Overall, while both services provide effective antivirus options, we found Aura’s all-in-one, AI-driven approach to be more appealing for anyone looking for hassle-free and thorough digital protection.
Password management
Aura’s password manager isn't only super easy to use but also offers a solid range of features. It keeps an eye on compromised passwords, creates strong ones, and even updates them on select websites automatically. The browser extension makes it a breeze to securely store and auto-fill login details, making life a lot simpler while boosting your online security.
On the other hand, IdentityIQ’s password manager, which comes with the Bitdefender suite, gets the job done for basic needs – saving, filling, and generating passwords. It’s reliable, but compared to Aura, it feels a bit limited. If you want something more comprehensive and hands-off, Aura’s definitely the better option.
Advanced ad and tracker blocker
With Aura’s ad and tracker blocker, you’re not just blocking ads – you’re securing your online experience with a powerful privacy shield. We appreciate how smoothly the browser extension worked with Chrome, Firefox, and Edge, keeping us safe across all our devices. It also flagged any sketchy sites and phishing attempts, which really helped us feel safer while we were online.
Don’t forget, Aura’s VPN is included in all plans, providing even more protection by blocking ads and trackers across every browser and app, not just the extension.
In comparison, IdentityIQ offers Bitdefender’s VPN, but with a 200 MB daily limit, it falls short of Aura’s unlimited coverage.
For added security features, does Aura or IdentityIQ come out on top?
When it comes to extra security features, Aura takes the lead. With a military-grade VPN, AI-enhanced antivirus, an advanced password manager, and a powerful ad blocker – all included without hidden fees – it’s a standout choice. IdentityIQ has comparable tools through Bitdefender, but they come with extra costs and a daily VPN limit. Aura’s hassle-free experience and quick notifications make it the top pick for solid identity protection.
Simplicity in use: Which is more user-friendly, Aura or IdentityIQ?
User-friendliness is vital in identity protection services. A complex system can make it tough to use all the available features. Aura excels with its straightforward app and dashboard, catering to users of all skill levels.
While both services alert you about potential identity theft, users generally find Aura's experience more enjoyable. Let’s explore how they compare.
Account setup and configuration
Setting up an account with IdentityIQ was pretty straightforward for us. We had to provide some personal details like our SSN, date of birth, and phone number, which took about ten minutes. However, we did find the dashboard a bit tricky to navigate, and many users seem to prefer accessing IdentityIQ through their web browser rather than the app. This could be a hassle if you’re hoping for a smooth mobile experience.
In contrast, we found Aura to be refreshingly easy to set up. All we had to do was hop onto their website, choose a subscription plan, and fill in our name, email, phone number, and a strong password. With just a click on the “Sign Up” button, we were all set! The interface is super user-friendly, giving us quick access to essential features like the VPN and antivirus tools without any fuss.
Both services allow you to manage your personal details and security settings from a dedicated account page, but we really appreciated Aura's intuitive design.
User interface and apps
Aura's dashboard is user-friendly, making it easy to manage identity protection features like credit monitoring, financial tracking, and personal data security. We loved how intuitive it was – no hunting around for tools. You can customize it to show what’s most important, like social media activity or suspicious transactions.
Aura’s mobile app, available on both iOS and Android, offers the same ease of use with real-time notifications. Managing your account, tracking financial accounts, and adjusting settings is quick and easy, giving you peace of mind while on the go.
IdentityIQ’s app, while functional, doesn’t quite match Aura’s simplicity. It offers features like biometric login and credit score access, but the dashboard isn't as intuitive, requiring more navigation to find specific tools. Although IdentityIQ provides decent monitoring, some higher-tier plans lack features like social media monitoring and parental controls, which are included with Aura.
In short, Aura leads with its easy-to-use dashboard and app, providing a more seamless way to manage your identity protection.
Canceling your subscription
Canceling Aura is simple and hassle-free. You can cancel directly through the app or website by going to membership settings, selecting a reason, and you're done. Your account stays active for the remainder of the billing period, and annual plan users benefit from a 60-day money-back guarantee. If you prefer speaking to someone, Aura’s customer service is available at 1-855-712-0021, and they’re known for being helpful without the hard sell.
At the same time, canceling IdentityIQ requires calling their customer service at (877) 875-4347, as there’s no online option. Wait times can be long, and you may face pushy offers to stay, which adds unnecessary frustration. While it’s manageable, the process feels outdated compared to Aura’s smooth, self-service option.
Is Aura or IdentityIQ more user-friendly?
Aura is the clear winner when it comes to ease of use. The dashboard is designed to make everything simple, and their mobile app (for both iOS and Android) gives you instant updates and full control on the go. While IdentityIQ gets the job done, its interface isn’t as easy to navigate, making Aura the go-to option if you want a more seamless, user-friendly experience.
Who provides more helpful customer service: Aura or IdentityIQ?
Aura really sets itself apart when it comes to customer service. Their US-based support team is available 24/7, and having a dedicated case manager makes a big difference when dealing with identity theft. We found it easy to reach out via phone, email, or live chat, and their self-help resources are super handy for quick answers.
IdentityIQ also has a US-based support team with extended hours, but some users have reported slower response times and issues, particularly when canceling services. This can be a bit frustrating if you need quick assistance.
Pricing and plans: Who gives you more value for your money?
When it comes to choosing an identity protection service, pricing and the value you get for your hard-earned money are crucial factors. From our experience, Aura shines in this area, especially for families.
Aura’s plans
Aura offers three solid plans tailored to different needs, and we found their value particularly appealing for families. The Individual plan, perfect for solo users, is priced at just $12 monthly (or $9 if you use our special coupon). This plan packs a punch, including $1 million in identity theft insurance, 1GB of secure cloud storage, and protection for up to 10 devices. We loved how it felt like getting a comprehensive safety net without breaking the bank.
If you’re looking for something for two, the Couple plan is available for $22 a month ($17 with the coupon) and doubles the cloud storage to 2GB, all while maintaining the same $1 million insurance coverage. But for families, the Family plan is the real winner at $37 monthly ($25 with the coupon). It ups the insurance to $1 million per adult, offers 5GB of cloud storage, and secures up to 50 devices! That’s a fantastic deal for peace of mind when protecting loved ones.
You can feel secure trying out Aura thanks to their 60-day money-back guarantee. To find the latest prices and offers, simply visit their official website.
See the latest Aura prices and deals: https://aura.com/save-50-offers
IdentityIQ’s plans
Now, let’s talk about IdentityIQ. Their plans start at $32.99 per month, and while they do offer several options based on your protection needs, we noticed the costs can rise quite steeply with additional features. The Secure Pro plan, for example, includes enhanced credit monitoring and alerts about crimes involving your name, but at a higher price point.
Their Secure Max plan can get particularly pricey at $305.90 annually or $336.50 when bundled with Bitdefender, which might not be ideal for everyone. While the basic plans are priced well, we noticed they might lose their charm if you start adding extra features.
So, which service gives you more for your money?
With no hidden fees and a robust suite of features – including three-bureau credit monitoring and financial security – Aura provides exceptional value. While IdentityIQ has merits in credit monitoring, it can’t match the comprehensive pricing structure and benefits of Aura. For the best bang for your buck, Aura is the way to go.
Data security and privacy practices: Does Aura or IdentityIQ offer stronger protection?
When it comes to keeping your personal information under lock and key, data security and privacy are paramount. After taking a deep dive into Aura and IdentityIQ, we must say that Aura stands out as the safer option.
Aura has a rock-solid policy against selling your data, which means your personal information stays under wraps. Plus, they don’t share your data with government entities, which is a comforting thought. With 256-bit AES encryption guarding your information, you can feel confident that it’s well protected.
On the flip side, IdentityIQ does share user information with third parties under certain conditions, which might give some users pause. While they use SSL encryption and offer helpful tools like antivirus protection in partnership with Bitdefender, they do ask for sensitive info during subscription and might share data with outside entities, raising some eyebrows.
What really sets Aura apart are the extra features they offer, like real-time credit monitoring, dark web monitoring, and even AI-powered scam call blocking. These tools add layers of protection that make using Aura feel even safer. With their stellar reputation and high user ratings, it’s clear why many consider Aura the go-to choice for keeping your identity secure.
Final verdict: Which service should you choose?
When stacking Aura against IdentityIQ for identity protection, there are a few standout aspects to keep in mind. Here’s a short breakdown of how they compare in the categories we focused on:
Core features: Aura – With three-bureau credit monitoring, dark web monitoring, and real-time alerts bundled into every plan, Aura sets a high bar for identity theft protection that’s both thorough and reliable.
Extra security tools: Aura – With financial fraud protection, a VPN, antivirus, and parental controls included at no extra cost, Aura’s plans offer a well-rounded and cost-effective solution for your identity protection needs.
Simplicity in use: Aura – With a simplified setup, an intuitive dashboard, and effortless navigation on all devices, Aura guarantees a pleasant user experience.
Customer service: Aura – Every Aura plan features extensive concierge resolution services, providing you with dedicated assistance and rapid support through phone, email, or live chat.
Pricing and plans: Aura – Enjoy exceptional value with Aura’s straightforward pricing, which has no hidden fees or complicated upgrades, and includes a generous 60-day money-back guarantee.
Data security and privacy: Aura – What makes Aura stand out is its unwavering commitment to data security, utilizing 256-bit AES encryption and a strict policy that prevents any data sharing with third parties.
While Aura and IdentityIQ both offer strong identity protection, Aura has a few perks that set it apart. Even the basic plan provides thorough identity and credit monitoring, plus valuable online safety tools at no extra charge. Aura’s pricing is straightforward with no surprise increases upon renewal, making it a top choice for those looking to get great value.
Exclusive Aura Coupon:
Get 68% Off Aura subscription plans with the coupon below:
(Coupon is applied automatically; 60 day money-back guarantee.)
Aura vs IdentityIQ FAQ
What makes Aura the better choice for identity protection?
Aura stands out with its comprehensive protection features, including three-bureau credit monitoring, real-time alerts, and a suite of digital security tools like a VPN and antivirus. Its user-friendly interface, 24/7 customer support, and straightforward pricing make it a top choice for anyone looking to safeguard their identity without hassle.
How does IdentityIQ compare to Aura in terms of credit monitoring?
IdentityIQ offers solid credit monitoring services, especially in its higher-tier plans, which cover all three major credit bureaus. However, Aura includes three-bureau credit monitoring in all its plans, providing real-time updates and easier credit file management, making it the more robust option for comprehensive credit protection.
Are there any significant privacy concerns with IdentityIQ?
While IdentityIQ uses SSL encryption and offers strong security tools, it does share user information with third parties under certain conditions. In contrast, Aura has a strict no-data-sharing policy and uses 256-bit AES encryption to ensure your personal information stays private and secure.
This Aura vs IdentityIQ comparison guide was last updated on October 10, 2024.
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